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TAG at Goldsmiths

Your guide to TAG HEUER's novelties

GOOD TIMES

TAG Heuer creates luxurious, elegant and exciting timepieces. Read about them all here, in one comprehensive guide.

Bold moves

In 2020 TAG Heuer has gone all-out to celebrate its strong links with motor racing. It has launched not only two new Formula 1 special editions designed to commemorate racing legend Ayrton Senna, but three new versions of its legendary Monaco timepieces, too.

The Senna family are delighted that the iconic watchmaker should continue Ayrton’s legacy in this way. ‘We are very happy to be part of another special launch reflecting our partnership with TAG Heuer,’ said Bianca Senna, Ayrton’s niece and CEO of Senna Brands. ‘Each year, we dedicate ourselves to introducing innovative new models, and this one uses the 400km/h tachymeter scale to represent the ongoing pursuit of speeds that once seemed unattainable.’

The three elegant watches in the new Monaco collection each echo the spirit of the late 1960s and early 1970s, but it’s a tribute to the Monaco’s timeless design that it also looks as though it could have been designed in 2020. The careful introduction of an array of subtle updates gives the iconic Monaco another new lease of life as it races into its sixth decade.

Commemorating an icon

TAG Heuer pays homage to three-time Formula 1 World Champion Ayrton Senna with the release of two Formula 1 chronographs. These special editions feature a ceramic bezel with a 400km/h tachymeter scale – a nod to the ever-increasing speeds and technological advancement on display at the pinnacle of motorsport.


TAG HEUER FORMULA 1 QUARTZ | SPECIAL EDITION SENNA 2020

Stainless-steel 43mm case and bracelet, quartz movement, ceramic fixed tachymeter bezel, anhracite sunray-brushed dial, ‘azurage’ chronograph subdials, date window, water-resistant to 200m

Product code: 17381871 | £1,750


TAG HEUER MONACO CALIBRE HEUER 02 | AUTOMATIC CHRONOGRAPH

Stainless-steel 39mm case and bracelet, automatic movement, approximate 80-hour power reserve, sunray-brushed dial, date window, white chronograph subdials, small seconds, water-resistant to 100m

Product code: 17381982 | £5,600


TAG HEUER FORMULA 1 QUARTZ | SPECIAL EDITION SENNA 2020

TAG HEUER MONACO CALIBRE HEUER 02 | AUTOMATIC CHRONOGRAPH